PRIVACY POLICY
Last updated July 29, 2022
Thank you for choosing to be part of our community at Homestead Fitness, LLC, a New Jersey limited liability company ("Company," "we," "us," or "our"). When you use our Application, visit our Website, and use our services, you trust us with your personal information. We take your privacy very seriously. We are committed to protecting your personal information and your right to privacy. This Privacy Policy describes: (i) the customer information we collect, including Personal Information, how long we retain it and why; (ii) how we use information and Personal Information and when (and if) we share it with third parties; (iii) the choices you can make about how your Personal Information is collected, used and shared; (iv) how to correct, delete, or transfer your Personal Information; and (v) the data security, accuracy, and access measures we have adopted to protect Personal Information under our control from loss, misuse, or alteration. If you have any questions or concerns about this privacy notice or our practices with regard to your personal information, please contact us at contact@homesteadfit.com.
This privacy policy describes how we might use your information if you:
▪ Use our mobile Application, visit our website https://www.homesteadfit.com/ or any of our websites.
▪ Engage with us in other related ways ― including any sales, marketing, messaging, photo exchanges, posting achievements, creating playlists, chatting, meetings or content or in-person or virtual events.
In this privacy notice, if we refer to:
▪ "Website," we are referring to our mobile Application and any website of ours now owned or in the future that references or links to this policy.
▪ "Services," we are referring to our Application and Website, and other related services, including any sales, marketing, or events.
When used in this Privacy Policy, the term “Personal Information” means any information by which you can be identified, such as your name, address, telephone number, or email. Other information that does not relate to or identify you as an individual is not Personal Information. The purpose of this privacy notice is to explain to you in the clearest way possible what information, user content, and data we collect, how we use it, and what rights you have in relation to it. If there are any terms in this privacy notice that you do not agree with, please discontinue use of our Services immediately.
BY USING THE APPLICATION, WEBSITE AND OUR SERVICES, YOU ARE CONSENTING TO THIS PRIVACY POLICY. THIS PRIVACY POLICY IS INCORPORATED INTO AND MADE PART OF OUR TERMS OF USE. PLEASE READ THE ENTIRE PRIVACY POLICY AND TERMS OF USE CAREFULLY.
This Privacy Policy does not apply to information collected by any third party, even if such information is collected through an application or content (including advertising) that is linked to or accessible from the Website. The Website may contain links to third party websites and applications of interest, including advertisements and external services that are not affiliated with us. Once you have used these links to leave the Website, any information you provide to these third parties is not covered by this Privacy Policy, and we cannot guarantee the safety and privacy of your information and Personal Information. Before visiting and providing any information to any third-party websites, you should inform yourself of the privacy policies and practices (if any) of the third party responsible for that website, and should take those steps necessary to, in your discretion, protect the privacy of your Personal Information. We are not responsible for the content, privacy, security practices, or policies of any third parties, including other websites, services, or applications that may be linked to, or from, the Website.
TABLE OF CONTENTS
1. WHAT INFORMATION DO WE COLLECT?
2. HOW DO WE USE YOUR INFORMATION?
3. WILL YOUR INFORMATION BE SHARED WITH ANYONE?
4. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
5. HOW LONG DO WE KEEP YOUR INFORMATION?
6. HOW DO WE KEEP YOUR INFORMATION SAFE?
7. DO WE COLLECT INFORMATION FROM MINORS?
8. WHAT ARE YOUR PRIVACY RIGHTS?
9. CONTROLS FOR DO-NOT-TRACK FEATURES
10. DO CALIFORNIA RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?
11. DO WE MAKE UPDATES TO THIS NOTICE?
12. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
13. HOW CAN YOU REVIEW, UPDATE OR DELETE THE DATA WE COLLECT FROM YOU?
1. WHAT INFORMATION DO WE COLLECT?
Personal information you disclose to us
In Short: We collect personal information that you provide to us.
We collect personal information that you voluntarily provide to us when you register on the Website, express an interest in obtaining information about us or our products and Services, when you participate in activities on the Website (such as by posting messages in our online forums or entering competitions, contests, or giveaways) or otherwise when you contact us.
The personal information that we collect depends on the context of your interactions with us and the Website, the choices you make and the products and features you use. Free-text data voluntarily supplied through contributed content is not collected. The personal information we collect may include the following:
Personal Information Provided by You. We collect names; phone numbers; email addresses; mailing addresses; job titles; usernames; passwords; contact preferences; contact or authentication data; billing addresses; debit/credit card numbers; and other similar information. We also may collect IP address for security and advertisement purposes; region, agent, bulk carrier, timezone setting, identifiers, model of your device, device system, network type, device Id, screen resolution, operating system, app, file names and type, keystroke patterns or rhythms.
Payment Data. We may collect data necessary to process your payment if you make purchases, such as your payment account number (such as a credit card number), account holder name, card expiry date and the card security code, as appropriate. All payment data is stored by Stripe. You may find their privacy notice here: https://stripe.com/privacy.
All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.
2. HOW DO WE USE YOUR INFORMATION?
In Short: We process your information for purposes based on legitimate business interests, the fulfillment of our contract with you, compliance with our legal obligations, and/or your consent.
We use personal information collected via our Application or Website for a variety of business purposes described below. We may use profile information to identify your activity across devices
and we may also associate you with information collected from devices other than those you knew you used to log into the platform. We process your personal information for these purposes in reliance on our legitimate business interests, in order to enter into or perform a contract with you, with your consent, and/or for compliance with our legal obligations. We indicate the specific processing grounds we rely on next to each purpose listed below.
We use the information we collect or receive:
▪ To facilitate account creation and logon process. If you provide your email address or choose to link your account with us to a third-party account (such as your Google or Facebook account), we use the information you allowed us to collect from those third parties to facilitate account creation and logon process for the performance of the contract.
▪ To post testimonials. We post testimonials on our Website that may contain personal information. Prior to posting a testimonial, we will obtain your consent to use your name, likeness, and the content of the testimonial. If you wish to update or delete your testimonial, please contact us at contact@homesteadfit.com and be sure to include your name, testimonial location, and contact information.
▪ Request feedback. We may use your information to request feedback and to contact you about your use of our Website.
▪ To enable user-to-user communications. We may use your information in order to facilitate user-to-user communications with each user's consent.
▪ To manage user accounts. We may use your information for the purposes of managing your user account and keeping it in working order.
▪ To send administrative information to you. We may use your personal information to send you information about our products, services, new features, and information about changes to our terms, conditions, and policies.
▪ To protect our Services. We may use your information as part of our efforts to keep our Website safe and secure (for example, for fraud monitoring and prevention).
▪ To enforce our terms, conditions, and policies for business purposes, to comply with legal and regulatory requirements, or in connection with our contractual obligations.
▪ To respond to legal requests and prevent harm. If we receive a subpoena or other legal request, we may need to inspect the data we hold to determine how to respond.
▪ Fulfill and manage your orders. We may Forward payment information to a third-party payment processor as directed by you in order for you to enroll or use the services provided on this Website to fulfill and manage your orders, payments, returns, and exchanges made through the Website.
▪ Administer prize draws and competitions. We may use your information to administer prize draws and competitions when you elect to participate in our competitions.
▪ To deliver and facilitate delivery of services to the user. We may use your information to provide you with the requested service.
▪ To respond to user inquiries/offer support to users. We may use your information to respond to your inquiries and solve any potential issues you might have with the use of our Services.
▪ To send you marketing and promotional communications. We and our third-party marketing partners may use the personal information you send to us for our marketing purposes, if this is in accordance with your marketing preferences. For example, when expressing an interest in obtaining information about us or our Website, subscribing to marketing, or otherwise contacting us, we will collect personal information from you. You can opt-out of our marketing emails at any time (see the "WHAT ARE YOUR PRIVACY RIGHTS?" below).
▪ Deliver targeted advertising to you. We may use your information to develop and display personalized content and advertising (and work with third parties who do so) tailored to your interests and/or location and to measure its effectiveness.
▪ For other business purposes. We may use your information for other business purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns, and to evaluate and improve our Website, products, marketing and your experience. We may use and store this information in aggregated and anonymized form so that it is not associated with individual end users and does not include personal information.
3. WILL YOUR INFORMATION BE SHARED WITH ANYONE?
In Short: We only share information with your consent, to comply with laws, to provide you with services, to protect your rights, or to fulfill business obligations.
We may process or share your data that we hold based on the following legal basis:
▪ Consent: The information that you provide to us, including your name, phone number, and other personal information will not be shared with other individuals or agencies without your permission. We may process your data if you have given us specific consent to use your personal information for a specific purpose.
▪ Legitimate Interests: We may process your data when it is reasonably necessary to achieve our legitimate business interests. To provide and administer our services on our Website, we may need to share your Personal Information with our partners and different service providers that we work with. This does not adversely affect your rights. We shall take all reasonable steps necessary to ensure transferred information is kept secure as required by applicable data privacy laws. We use commercially reasonable efforts to safeguard the security of your information with technical, physical, and administrative safeguards. We may update browser requirements from time to time by posting a notice on the Website.
▪ Performance of a Contract: Where we have entered into a contract with you, we may process your personal information to fulfill the terms of that contract.
▪ Legal Obligations: Please be advised that in certain circumstances, we may be required to disclose your Personal Information to governmental organizations, attorneys, and private agencies that conduct relevant criminal and civil investigations, or otherwise as required by our legal obligations (including in response to public authorities to meet national security or law enforcement requirements).
▪ Vital Interests: We may disclose your information where we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any person, illegal activities, or as evidence in litigation in which we are involved.
More specifically, we may need to process your data or share your personal information in the following situations:
▪ Business Transfers and Operations. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company. We may disclose anonymized aggregated data and user statistics to prospective partners and other third parties, and for other lawful purposes. Blind data is data which does not identify an individual person or disclose Personal Information. We may also disclose Personal Information with your consent or at your direction.
▪ Other Users. When you share personal information (for example, by posting comments, contributions, or other content to the Website) or otherwise interact with public areas of the Website, such personal information may be viewed by all users and may be publicly made available outside the Website in perpetuity. Similarly, other users will be able to view descriptions of your activity, communicate with you within our Website, and view your profile.
▪ Social Sharing Features. The Website may offer social sharing features and other integrated tools (such as the Facebook “Like” button and the Twitter “Follow” button), which let you share actions you take on the Website with other media. The use of such features enables the sharing of information with your friends or the public, depending on the privacy settings you establish with the entity that provides the social sharing feature. You use these social sharing features at your own risk. No security measures, including the privacy settings referenced above, are perfect or impenetrable. We cannot, and do not guarantee that the information you share using such features will not be viewed by unauthorized persons. For more information about the purpose and scope of data collection and processing in connection with social sharing features, please visit the privacy policies of the entities that provide these features.
4. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
In Short: We may use cookies and other tracking technologies to collect and store your information.
We may use cookies and similar tracking technologies (like web beacons) to access or store information. As part of offering and providing customizable and personalized services, many websites use cookies to store and sometimes track information about you. A cookie is a small amount of data that is sent to your browser from a web server and stored on your computer. We use cookies to allow faster and easier access to your account information, to facilitate your preference settings on the Website, to monitor traffic on the Website, to measure traffic patterns to improve functionality of the Website, or for other purposes to support the Website. Our web pages may also contain electronic images known as web beacons (sometimes called clear gifs, pixel tags, and single-pixel gifs) or other advanced technologies that are useful in the provision of services to you, permitting us, for example, to count users who have visited those pages and for other related Website statistics. We may also use such devices to verify compliance with our terms and conditions of use or with any promotions on the Website. If you do not want our Website to deploy cookies in your browser, you can set your browser to reject cookies or to notify you when a website tries to put a cookie in your browser software. Rejecting cookies may affect your ability to use some of the services and functionalities at our Website. Additionally, we may also use third party vendors who use cookies to serve ads and other content based on user prior visits to this Website.
5. HOW LONG DO WE KEEP YOUR INFORMATION?
In Short: We keep your information for as long as necessary to fulfill the purposes outlined in this privacy notice unless otherwise required by law.
We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or for other legal requirements).
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
6. HOW DO WE KEEP YOUR INFORMATION SAFE?
In Short: We use commercially reasonable efforts to safeguard the security of your personal information through a system of technical, physical, and administrative safeguards.
We have implemented appropriate technical and organizational safeguards designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Although we will do our best to protect your personal information, transmission of personal information to and from our Website is at your own risk. You should only access the Website within a secure environment.
7. DO WE COLLECT INFORMATION FROM MINORS?
In Short: We do not knowingly collect data from or market to children under 18 years of age.
The Website is not for children. We do not knowingly solicit Personal Information from children under the age of 18 or send them requests for Personal Information. By using the Website, you represent that you are at least 18 or that you are the parent or guardian of such a minor and consent to such minor dependent’s use of the Website. If you are under 18, you acknowledge that a qualified adult such as a parent or guardian, has allowed you to use the Website and both you and that qualified adult agrees to the Terms of Use.
If we learn that personal information from users less than 18 years of age has been collected, we will deactivate the account and take reasonable measures to promptly delete such data from our records. If you become aware of any data we may have collected from children under age 18, please contact us at contact@homesteadfit.com.
8. WHAT ARE YOUR PRIVACY RIGHTS?
In Short: You may review, change, or terminate your account at any time.
You have the right to make the following requests:
● Access your Personal Information (data subject access request);
● Correction of your Personal Information;
● Erase or transfer of your Personal Information;
● Restrict processing of your Personal Information;
● Object to the processing of your Personal Information; and
● Withdrawal of your consent for collection of Personal Information.
If you are a resident in the EU or UK and you believe we are unlawfully processing your personal information, you also have the right to complain to your local data protection supervisory authority. You can find their contact details here: https://ec.europa.eu/justice/data-protection/bodies/authorities/index_en.htm.
If you are a resident in Switzerland, the contact details for the data protection authorities are available here: https://www.edoeb.admin.ch/edoeb/en/home.html.
We use commercially reasonable efforts to safeguard the security of your information with physical, electronic, and administrative safeguards. Likewise, we urge you to take every precaution to protect your Personal Information when you are on the Internet. Change your passwords often, use long passwords, use unique passwords with each service, and make sure you use a secure browser. The Website uses industry-standard Transport Layer Security (TLS) on all web pages where Personal Information is required. To make purchases from the Website, you must use browser that supports TLS v1.2 or higher. This protects the confidentiality of your personal and credit card information while it is transmitted over the Internet. We may update browser requirements from time to time by posting a notice on the Website. If you have questions or comments about your privacy rights, you may email us at contact@homesteadfit.com.
Account Information
If you would at any time like to review or change the information in your account or terminate your account, you can:
▪ Contact us using the contact information provided.
Upon your request to terminate your account, we will deactivate or delete your account and information from our active databases. However, we may retain some information in our files to prevent fraud, troubleshoot problems, assist with any investigations, enforce our Terms of Use and comply with applicable legal requirements.
Cookies and similar technologies: Most Web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and to reject cookies. If you choose to remove cookies or reject cookies, this could affect certain features or services of our Website.
Opting out of email marketing: You can unsubscribe from our marketing email list at any time by clicking on the unsubscribe link in the emails that we send or by contacting us using the details provided below. You will then be removed from the marketing email list — however, we may still communicate with you, for example to send you service-related emails that are necessary for the administration and use of your account, to respond to service requests, or for other non-marketing purposes.
9. CONTROLS FOR DO-NOT-TRACK FEATURES
Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track ("DNT") feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this privacy notice.
10. DO OTHER STATE RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?
In Short: Yes, if you are a resident of California, Colorado, Virginia, or Utah, you may be granted specific rights regarding access to your personal information.
For example, California Civil Code Section 1798.83, also known as the "Shine The Light" law, permits our users who are California residents to request and obtain from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing to us using the contact information provided below.
If you are under 18 years of age, reside in California, and have a registered account with the Website, you have the right to request removal of unwanted data that you publicly post on the Website. To request removal of such data, please contact us using the contact information provided below, and include the email address associated with your account and a statement that you reside in California. We will make sure the data is not publicly displayed on the Website, but please be aware that the data may not be completely or comprehensively removed from all our systems (e.g. backups, etc.).
11. DO WE MAKE UPDATES TO THIS NOTICE?
In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.
We reserve the right to amend, alter, or otherwise change this Privacy Policy at our sole and absolute discretion. The updated version will be indicated by an updated "Revised" date and the updated version will be effective as soon as it is accessible. If we make material changes to this privacy notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this privacy notice frequently to be informed of how we are protecting your information.
12. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
If you have questions or comments about this notice, you may email us at contact@homesteadfit.com or by post to:
Homestead Fitness, LLC
330 Changebridge Road, Suite 101
Pine Brook, NJ 07058
United States
13. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?
Based on the applicable laws of your country, you may have the right to request access to the personal information we collect from you, change that information, or delete it in some circumstances. To request to review, update, or delete your personal information, please email us at contact@homesteadfit.com.